Have you ever seduced friends and family with a business idea?
Guess what? They’re biased! Your enthusiasm, along with the fact that the people you question are influenced by their connection to you, means this data is far from honest and accurate.
Having a great idea needs to be proven. Moreover it must be proven in a reliable way. Questioning biased participants is not viable and will not aid your product or service launch, if anything it will hinder it as you go forward with your business plan with unreliable and biased figures.
Allied to our business plan writing services, Business Plan Services provides access to over 10 years’ experience in cost effective, fast, online market research and an international panel of over 950,000 panellists, delivering viable facts and figures bringing reliable statistics and insight to your business start-up. Find out more here or contact us to discuss how we can help you with your market research.